March 30th, 2026

New

Track conversions from Google Business Profile

You can now track exactly which leads, orders, and reservations come from your Google Business Profile listing. By adding a UTM link to your profile, Centerflow automatically recognizes visits from GBP and attributes them to the right source.

This gives you:

  • A clear view of how many conversions your GBP listing is driving

  • Source data you can use in reports and channel comparisons

  • The ability to forward GBP conversions to advertising platforms

Setup takes just a minute. Create a UTM link using your website URL, add it to your GBP profile under Edit profile > Contact > Website, and you're done.

Read the full documentation β†’